Put together a couple of ideas for shirts/ possible artwork elements for lanyards/ etc. if anyone wants to take a look :) my personal favorite is the second one

Design #1

Design #2

Did one more iteration similar to #2 but using more of the visual elements from the Flock Cod logo. After doing some revisions to the lanyard, the shirt idea below idea might match the lanyards better, and in general give a more cohesive look with the logo.

Hi @maryshak1996 !

Great work on these!

My immediate reaction is these probably should be a bit closer to the logo as you noted - we want cohesion across the different pieces of collateral / swag we're producing. In the vein I like the last design best, but I'm wondering if you couldn't push it a bit closer to the current logo?

Hi @duffy ! Thanks for that feedback! I was having some issues trying to incorporate the more pastel type colors of the Flock Cod logo along side the bolder Fedora colors (as you know), so I decided to try a similar concept with the shirt but with the Fedora word mark instead of the logo mark, switched to the Flock Cod colors, and tried to make the shirt mimic the Flock 2017 logo more. I will apply similar changes to the other Flock designs I've got in the works too, since those were designed with the shirt in mind :)

Hi @maryshak1996! This looks so cool, I love it :) What about the T-shirt color, can it be someting darker to add more contrast behind the logo? What do you think?

Thanks @mleonova ! Here's some mockups on three different colored shirts :) which do you think is the most successful?
1.) bright turquoise

2) light turquoise

3.) pale blue

Hey @maryshak1996! The darker the better! So out of these #1 would be my choice. And the you'll have to change the color of Suse logo, I guess - white? I believe you don't have o write 'sponsors' on the back, it's implied :)

Hey @maryshak1996 - i think theres probably too many colors for the back - can you use the one color versions of redhat and suse in white maybe?

I think id do the fedora closer to the neckline too maybe? And scale it down to like 1/4 the size. Might want to consider using the full vert logo w logotype too.

The whale tail coming out of the land jumps out at me. Can you have it come out of the water?

Hi @mleonova @duffy , here's another mockup that I think addresses the recent feedback :)

Cool! I love it! =) Would you consider a smaller print for the front? So it wouldn't go all the way of the T-shirt, but focus more on the chest? Just a thought ;)

Here it is mocked up with the design on the chest! I worry a little bit that the smaller elements of the design could get lost in making it smaller... what do you think @mleonova @duffy ?

Hey! I think it was cool in the middle, but I definitely prefer the smaller version. Maybe not that small, but hey, I'm open to suggestions!)) What do you think, @duffy ?

Here it is mocked up with the logo design a little bit between the large-full front version and the last small version.

Chest_top-right

Chest_centered

I just LOVE it in the center!

Just a note we talked about the sponsor placement here; we don't know the full list of sponsors yet. We talked about them being spaced too far from the neck fedora logo for a single screen, so instead doing them two-column "concert tee" style if we have multiple.

While we're waiting on the sponsor status, I mocked up the designs on real shirts with a couple of different colors to consider. Thanks @mleonova for pointing me towards the shirt mockup generator :)

@maryshak1996 these are so cool! =) Color 3 seems the most rare among the swag T-shirts I've seen lately and also very pretty. What do you think?

@mleonova , #3 is the one I was leaning towards as well, so once we know the vendor that we're using I think that a color would be a good direction to look towards :)

FYI it is looking highly likely that one or more sponsor logos will need to be included.

I understand that some corporations put their logos on the neckline on the back so that they can heavily promote the front brand/message and just associate their logo with the brand. I hope we can consider ways to ensure that Fedora is well represented on the front as Flock is not a brand. I am worried that the word Fedora is hard to see and small.

@bex thanks for the feedback, I tried scaling up the Fedora logotype (and have it mocked up on a sample shirt here) on the front to make it more pronounced. Do you or @duffy have any thoughts about this change?
With needing sponsor logos included, I would imagine that having one-color variations of their logos would be what we would want in order to keep the cost down. I can inquire with the vendor I had been in contact with to see how much it would cost to have a one-color screen on either the back or the sleeve, and see if there is a significant difference in how much more it will cost per shirt. I'll be in contact once I hear back about those updated quotes!

Updated Fedora Logotype (increased size)

@bex thanks for the feedback, I tried scaling up the Fedora logotype (and have it mocked up on a sample shirt here) on the front to make it more pronounced. Do you or @duffy have any thoughts about this change?

This is better. @mattdm opinions? I'd love to see flock and fedora get at least equal billing, but it may be too late at this point ...

With needing sponsor logos included, I would imagine that having one-color variations of their logos would be what we would want in order to keep the cost down. I can inquire with the vendor I had been in contact with to see how much it would cost to have a one-color screen on either the back or the sleeve, and see if there is a significant difference in how much more it will cost per shirt. I'll be in contact once I hear back about those updated quotes!

I suspect we will have to do back as I think that we won't have enough room on the sleeves.

One color with is good. How much to do two color? white for everyone but fedora, blue/white for fedora? I think we did that last year.

I like the new design. I think it's cool to have Flock-specific shirts, but I share Brian's concern that if we should be getting Fedora-centric swag into contributors' hands. Having the conference front and center feels a little bit like going to see a band play and coming back with an Xfinity Center shirt. :)

I think the wordmark is sufficient and I don't want to muck with things at this late stage, but in the future it's probably a good idea to try to work the logomark in too, as we have for previous Flock shirts. (Eventually, Facebook will get tired of having a similar icon and move on....)

Mary's design w the sponsor option has the fedora logomark center neckline as it often is on fedora t shirt designs. We have never had consistent guidelines on flock tshirt designs and they have varied widely, as the focus of the conference also seems to have varied (initially the idea was to try to broaden it beyond fedora which is why the shirts have in the past not had the fedora logo front and center)

If wed rather provide general fedora t shirts rather than flock shirts that would be perfectly fine of course, but this guidance would have been good 2+ mos ago, otherwise we'll work based on previous years' requirements.

The other two had the fedora logo as a design component but only the mark, not the text. If marketing Fedora is the goal you would need the full wordmark for it to make any sense. Or, the full wordmark could be placed on the back of the shirt.

I got the quote back about having the same 3 colors on the front and then a 1-color back and the price per shirt rises to $9 (that was with an approximate 150-170 shirts total). I will contact the vendor again if you'd still like a quote for 3-colors on the back (we need three colors to use the whole Fedora logo properly because of the white and the two shades of blue). Because of how much it brought up the price to have any printing at all on the back, it would likely put the shirts well over $10 a piece. Below is a mock-up with the original front design (with the smaller fedora wordmark), because I worry a little bit about the readability of having the white of the "Fedora" cutting into the pale green (might not be enough contrast, but maybe @duffy or @mleonova could weigh in from past experience about that). I can certainly mockup the full front and back with the latest version of the front (with the larger wordmark). My idea to keep it to one-color on the back would be to incorporate the wordmark again (below is just one way that we could go about)

3-color FRONT, 1-color BACK

3-colo FRONT, 3-color BACK

I got the quote back about having the same 3 colors on the front and then a 1-color back and the price per shirt rises to $9 (that was with an approximate 150-170 shirts total). I will contact the vendor again if you'd still like a quote for 3-colors on the back (we need three colors to use the whole Fedora logo properly because of the white and the two shades of blue). Because of how much it brought up the price to have any printing at all on the back, it would likely put the shirts well over $10 a piece.

I believe that we have to have a Fedora logo somewhere on this shirt. I understand that at this point changing the design radically is not a realistic option, but I don't think we can cut it entirely. If this means we have to go to a 3 color back, then we have too.

Can you update the quote for 200 shirts 3 colors per side? Should we re-shop this project given the change in parameters?

What do others think?

I am tentatively upping the t-shirt budget to $2700 to account for this. I'll refine it more when we have a quote.

I think I have good news on this! I just got an updated quote from the same vendor, and since the quantity was upped significantly it made the addition of the 3-color back only a $0.50 increase per shirt. The quote I was just given for 3 colors per side for 200 shirts is $8 per shirt, so a total of $1600 (before tax, etc.)

I think I have good news on this! I just got an updated quote from the same vendor, and since the quantity was upped significantly it made the addition of the 3-color back only a $0.50 increase per shirt. The quote I was just given for 3 colors per side for 200 shirts is $8 per shirt, so a total of $1600 (before tax, etc.)

I've tweaked the budget to $1800 - I hope htat covers tax.

@bex Do we know who I need to be including as sponsors/ do we have their logos? Once we know these, I can prep the back for screen printing (the front is all set to go)

I don't have the sponsor detiails yet. We are in the hurry up and wait part of the process :(

The first logo is confirmed. OpenSuse is a sponsor. The logo appears to be unchanged. Do you need a new copy?

I want to confirm that both Fedora and Red Hat will also appear on the back of the shirt.

openSUSE sent a white version of their logo. I am attaching it mostly because it makes me disturbingly happy that it previews on a white background.

@bex awesome, thanks! I have an all-white version of the Red Hat logo incorporated on the back, yes (that's what was used last year too I think...)
I can get the full-color logo quoted for the back, but it would add 2 more colors that would need to be screen printed which would make the cost go back up a bit more :/ Would you like me to get that quoted or is the all-white Red Hat logo sufficient?

I believe that all sponsors should be in white, @maryshak1996 Fedora should be the only "colored" logo.

I think we are going to print about 250 shirts. When do you need final size counts?

@bex sounds good! We need to have the order in by August 11th if we want to ensure that we won't have to pay expediting fees, so would say that if we could have all of the sponsor logos and final size counts by next Friday (8/4) that would be a good "goal" so that we have a week to do any last minute communicating with the vendor/ making sure that the shirt colors are correct /actually ordering the shirts

@bex sounds good! We need to have the order in by August 11th if we want to ensure that we won't have to pay expediting fees, so would say that if we could have all of the sponsor logos and final size counts by next Friday (8/4) that would be a good "goal" so that we have a week to do any last minute communicating with the vendor/ making sure that the shirt colors are correct /actually ordering the shirts

This is great news! I was not aware we could extend to the 11th!!

I believe your goal of being ready by 4 August is reasonable and achievable.

@bex sounds good!

New sponsor logo attached. We have permission to invert the color from black to white. This should be placed equal to the SUSE logo.

Great! Thanks @bex I'll go ahead and add that to the back.
Are there any more sponsors that we're waiting on? If not, I can go ahead and prep the back design for screen printing and send all of the details to the vendor (with these, I feel like the easiest way to deal with getting these ordered would be for me to just include you in on the email that I send to the vendor and then you can contact them directly to pay over the phone)
Also, is 250 shirts still the amount we're thinking?

Great! Thanks @bex I'll go ahead and add that to the back.
Are there any more sponsors that we're waiting on? If not, I can go ahead and prep the back design for screen printing and send all of the details to the vendor

We have 1-2 more possibles. They know that if they don't have logos to me by Monday Morning your time (USA) they don't get on the shirt.

(with these, I feel like the easiest way to deal with getting these ordered would be for me to just include you in on the email that I send to the vendor and then you can contact them directly to pay over the phone)

Woot!

Also, is 250 shirts still the amount we're thinking?

yes - may push to 265. I'll pull the numbers for you for Monday Morniing USA Time.

@bex Great!
Here's what we're looking at right now for the shirts (once we have all the quantities and possible logos I will probably send one of these mockups to the vendor along with the CMYK converted PDFs as a reference for placement and such)

We have a new sponsor. They are Gold, same as OpenSuse and Capital One. They should be the same size and ideally colocated. They can go below though based on what I see.

It is Red Hat Enterprise Linux :) (and yes, they know Shadowman is already on the shirt).

There may be one more coming. I have made it clear to them that we need to know today!

I'll be working on sizes later today.

@bex I mocked up the shirt back here with the RHEL logo and made space for an additional logo too (but I can easily change the layout for three logos if the fourth doesn't come through by the end of the day)

There are no more t-shirt sponsors. The final sponsor is at the Bronze level. They also do not get a named room.

So is this all set @bex?

Hi @maryshak1996, great job designing the T-shirts! Green on blue might be unnecessary, what do you think? I'd just leave the space blue - as the T-shirt itself. I'd also suggest trying to print out the back with sponsors in real size and see how it looks on a person. Shadowman might need more whitespace around the logo: https://redhatbrand.files.wordpress.com/2014/09/rh_shadowman_clearspace.png

@maryshak1996 that is all of the logos. I can't comment on what @mleonova wrote above so I know you two will resolve that.

I'd appreciate seeing SUSE above Capital One, but I understand why the design is the way it is. Is the Shadowman noticibly bigger at scale to reflect the higher level sponsorship?

@mleonova What are you referring to when you say "green on blue"? I'm worried that it's a bit late in the game to alter the front design, as the entire shirt order needs to be placed by this Friday at the latest. I will definitely check on the clearspace needed for the shadowman and try a test print for the sizes of the logos
@bex I can rearrange the logos to make SUSE above Capital One, and yes the Shadowman was intentionally made larger to show the differentiation between the sponsorship levels. Also, do you have quantities for the sizes available?

Oh, I was just referring to the outline on letters and the whale's tail, which can't really be seen in the png. But it might be different IRL, not proposing any major changes.

@mleonova thanks for clarifying! I think that the issue might be with the fact that the shirt color I used for the mockup is darker on screen than it is in real life. Here's a screenshot of the exact shirt color that I have been basing things off of

hmm, okay - I think the green is going to be invisible unless you outline it with white or replace it completely, what do you think?

I can definitely try to play around with some white outlines and post an update by the end of the day
I also want to point out that the mockup above was using screen colors, not the CMYK colors that we converted. Here's a mockup with those CMYK colors

Another idea, I mocked up the shirt in light-blue shade and the teal color stands out much better

This lighter shade of blue is quite cohesive with the rest of the Flock17 color scheme

I updated the logos, checked the clearspace on the shadowman (it's up to brand guidelines now, thanks @mleonova for pointing that out!), and made 2 iterations with the updated back that we can decide between:
Option 1: use lighter blue shirt color/ use original no-outline version of the front design

Option 2: use the same darker teal shirt color/ use the below version of the front design that has a white outline around the teal elements

My worry with option 2 is that white outlines make it look a little bit heavy/crowded. What do you think @mleonova @duffy ?

Thank you, @maryshak1996 ! I actually like them both, so @duffy , what do you think?

Thanks @mleonova ! I did a couple of test prints (to make sure that my colors/sizes look correct!) and I tweaked the spacing of the back design elements just a little and printed out some new light green cmyk color palettes because the color of the cape cod shape hadn't felt quite right (was a bit too dark for the pastel color scheme of this year's flock) and found a shade of green that is MUCH closer to the screen color than it previously was. Below is a cmyk converted PDF comparing the two shirts, so if you or @duffy feel like printing out to get the full effect, you can :)
Shirt comparison print-ready mockup

Updated back design (in correct CMYK colors)
PDF

PNG

SVG

SLA

Hey @maryshak1996, you are amazing! I printed it out and I would definitely go for the darker one, it has depth and volume, so cool!

@maryshak1996 here are the shirt sizes for the order. How are these being paid for?

Ladies S - 12
Ladies M - 8
Ladies L - 8
Ladies XL - 5
Mens S - 14
Mens M - 59
Mens L - 59
Mens XL - 48
Mens XXL - 26
Mens 3XL - 11
Mens 4XL - 1
Mens 5XL - 1

Do you need any more data from me on this? I presume that you and the team can finalize the design at this point.

@mleonova cool! @duffy what is your pick between the two shirts (lighter vs darker)

@bex thanks for getting those quantities to me! I believe that what we had discussed was that I would send all of the order details, files, etc. to the vendor and include you in on the email so that you and the vendor can discuss payment

@bex I just added up the totals and it looks like we're at 252 shirts, and the last quote that you had me get was for 300... this might change the price per shirt a little bit. Are you sure that this is the quantity that you want or do we want to bring it up to 300 to ensure the quote that I had gotten?

All possible shirt colors:

No outline

Outline

CMYK/ print-ready version of design
No-Outline

Outline

Here's the updated back design SVG.

@bex I just added up the totals and it looks like we're at 252 shirts, and the last quote that you had me get was for 300... this might change the price per shirt a little bit. Are you sure that this is the quantity that you want or do we want to bring it up to 300 to ensure the quote that I had gotten?

Thank you for catching my error. The 300 count order is:

Ladies S - 14
Ladies M - 10
Ladies L - 10
Ladies XL - 6
Mens S - 17
Mens M - 70
Mens L - 70
Mens XL - 57
Mens XXL - 31
Mens 3XL - 13
Mens 4XL - 1
Mens 5XL - 1

@bex awesome, thanks! I am sending the order info to the vendor right now and I'm going to include you and @duffy on the message as well too

ps. the email will come from 'mary.shakshober@snhu.edu' (I have my school email set up on my phone so I can read messages more quickly this way)

Shirt order went in yesterday! Here's a zip file that has all of the FINAL documents and a mockup of what the final product will roughly look like (scale is a little off in this mockup, but it gets the job!)