I have ideas here, please do not begin working on this yet.

@riecatnor I went ahead and assigned this to you, we can support you on this when you are ready. :smile:

Hi! I wanted to provide an update here. I am working on aggregating the recordings into a folder which the appropriate folks will be able to access. I have spoken with @sfinn & @tatica about working up both a marketing plan for the content and video editing. They have agreed to assist, we can definitely use more help! I will be sharing the marketing plan document once I have something started - @x3mboy would you like to assist with the marketing plan as well?

Our first priority will be getting the sessions edited and up on to Youtube so that everyone can access those asap.

Once that is done we will focus on creating several short videos with the various recordings and other content we have captured. Here are a few of the ideas (which still need refinement):
1. D&I video based off the script we had speakers read
2. A FWD 2020 highlights reel
- include some poll info
- include quotes grabbed from chats about people's FWD experience
- include short excerpts from presentations
3. Selections from the Q&A

While we work on the creation of this content, we will also work on a plan for promoting it on our various social media platforms and further. I would like to use the content from this event as a way to promote women & non-binary inclusion in Fedora. The marketing plan should include some specific markets to target and layout a plan to reach that audience.

Please feel free to leave feedback on this plan, can we improve? Are there more ideas for content we can create?

Best,
@riecatnor

@riecatnor I added this to the next meeting agenda.

Option 1 sounds straightforward as far as editing goes, since it was a recited script for each session. I would be interested in hearing more about Options 2 and 3. I wonder if there are themes or stories we want to tell specifically.

Outreach will be fun :grin: We can definitely work with Fedora Marketing on how to publish and share this content out when the time is right.

@jflory7 thanks for the feedback! Here are further thoughts about ideas 2 & 3.

1. I think it would be beneficial to create a 12-15 highlight reel from FWD for folks who don't want to sit through hours of recorded sessions. It would be nice to include some clips that illustrate some of the main takeaways from the event:
2. be persistent
3. don't be afraid to take risks
4. ask for help

5. finding strength in fellowship with other Fedorans
   I think we could mix this is with some of the polls, to bring a lighter side to the video. These could be paired with some video of our speakers laughing, or people interacting during the event.
   The quotes we grab from chats can be things like the following for example:
   "so inspiring"
   "I never thought about it that way"
   "that is good to hear"

6. I think we could go a couple of ways here.

7. Many of the speakers spoke about how important their experience with their mentors was. It could be cool to make a video marketed toward potential mentors describing the various benefits of mentorship illustrated by the speakers words.
8. I also asked many of the speakers in the Q&A if they went to school for tech, or when they got involved in Fedora/tech. There was a wide variety of answers. I think this is an important story to tell- that people can enter the Fedora/tech community at any stage in life, with a range of experience.
9. I bet there are more! I will most likely be re-watching the content and I will take notes if I come up with more ideas.

Still working on getting all the videos where they need to be. Large files are fun!

I have opened the following ticket on fedora-marketing: https://pagure.io/fedora-marketing/issue/302

Hey folks! Just wanted to leave an update here. The uploads of the sessions are being edited by @thunderbirdtr thank you!! We have cover slides, and I hope to get them on our YouTube channel asap. Will update when that happens.

I would love to begin to pursue idea 1 for a video based on the script, I will discuss with @thunderbirdtr to see if they have more capacity to help out

A late follow-up, but this work was done. The playlist is on YouTube:

https://www.youtube.com/playlist?list=PL0x39xti0_64NxdF68V6eZ1JWUQtHbR3E